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Google is Promising Nest Aware Subscribers Nest Hubs but Sending Codes for Minis

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Google is Promising Nest Aware Subscribers Nest Hubs but Sending Codes for Minis
Google Nest Hub on a table
Jason Fitzpatrick

Subscribers of the new Nest Aware plans were surprised on Tuesday when Google sent out codes for free Nest Hubs and Minis. Although some codes didn’t work at first, those issues were quickly resolved. Oddly, others were advertised a free smart display but ended up with an Assistant speaker instead.

Several readers have forwarded us email advertisements (see below) sent to them from the Google Store on June 1, 2020, that promises a free Nest Hub when they upgrade to a new Nest Aware plan. But upon subscribing, they received codes for free Nest Minis instead.

Nest Aware free Nest Hub off

Below is a screenshot of the promotional email’s fine print. In it, Google promises the recipient “one free Nest Hub (charcoal color only) within 3 weeks” of subscribing to a new Nest Aware or Nest Aware Plus annual plan between June 1, 2020, and June 30, 2020.

Nest Aware free Nest Hub promotion fine print

Google’s fine print says that the offer is only available “while supplies last,” but we found evidence that Google sent Nest Mini codes to those that had already subscribed to Nest Aware annual plans at the same time as those with Aware Plus annual plans. As such, the change in promotional items doesn’t appear to be related to inventory.

It’s not clear why subscribers received Nest Mini codes when that product wasn’t mentioned once in the promotional email. We have reached out to Google for comment and will update the post when we hear back.

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